Fermi Vidal is a Catalan filmmaker based in Cardiff, born in 1986, with a strong YouTube presence. Able to switch between different genres, his videos share a universal language, helping him to gain international followers. Amazed by his videos, we decided to ask him a few questions about his artistic process. Hope you enjoy his answers as much as we do!
Where there any events in your life that made you follow a creative career path?
Since I can remember, I had an excessive passion for films and the audio-visual sector in general. When I was 6, I was one of the few who knew how the VHS worked at home, and all my school books were full of drawings about the seventh art. Regardless of all the signs, I always thought of it as a hobby rather than a career path. But that idea changed after I started a BSc in IT. By the end of the first semester I had spent more time watching films than attending lectures, so I realised that my path wasn’t among zeros and ones. While discussing a possible course change with one of my friends, he told me that his sister had always pictured me as a film director. I guess that moment was when I finally decided my future.
*One of Fermi’s first animation video
Is there anything in particular that helps you achieve inspiration?
When I start to create a new story I usually start to picture an image or a situation. Sometimes, without trying, I picture a situation that seems interesting for me and I start to ask questions like, who is in that situation? How did they get there? Is it the beginning or the end of the story? This way the process is also a mystery for me. To find the correct answers is one of the best parts of the artistic process. One key moment to achieve inspiration is while I’m doing the dishes. I don’t know if it’s because it’s a repetitive task, or it’s because the dish soap I use, but I’ve tons of ideas at the kitchen sink. I hope I’ll never receive a dishwasher as a gift.
Do you follow any particular process for the creation of new videos?
When a specific image appears in my mind, it starts to grow and become alive through the questions I make to myself, I then start to take notes, I don’t sit down to write them. Instead, I take notes on my mobile of every thought I have on a daily basis. When the idea has enough features for me to develop it, I then sit down and write the final script.
Do you manage to create your initial sketch?
Almost never, and that doesn’t have to be something negative. Sometimes you realise that your first idea, which you thought would be amazing and would work completely, wasn’t that amazing nor original. The bad thing is when you don’t manage to capture your idea exactly how you wanted to. Several times I had finished a video with a final version, which is totally worse than the one I had thought initially.
How do you compare your first videos with your current ones?
I think that although there are some visible differences between my first and my current videos, all of them try to be original and surprise the audience. I always try to make my stories stand up from the rest, to make them original. An example of that is how I blend different genres in the same story. I love to create a daring experience, or a dramatic situation, within a childish story, something that all my videos have in common.
“One key moment to achieve inspiration is while I’m doing the dishes. I don’t know if it’s because it’s a repetitive task, or it’s because the dish soap I use, but I’ve tons of ideas at the kitchen sink. I hope I’ll never receive a dishwasher as a gift.” Fermi, 2016
You can watch his videos through his YouTube channel. Enjoy!